What is Inbound lead?
Inbound lead is who are looking for your service and approach you for your service or product. Inbound lead may approach you via call, email or website contact form.
Why work on Inbound lead?
when you generated inbound lead at that time your prospect knows you. they have did R&D about your product and your services. they are willing to know more about your service and product.
Inbound lead is easy to convert compare to outbound lead as customer has shown interested to work with you and there are number of parameters which effects.
How to generated Inbound lead?
- Find out product or service which you want to target with inbound lead. base on that find your ideal customer list.
- Build Website or landing page base on service or product which which you have find on step 1.
- Apply SEO strategy on your website or landing page.
- User social media base on content generations strategy.
- Write blog base on your expertise which can add value in customer life.
- Make mailing list base on your product / service ideal customer.
- Do the video base platform marketing. create video and upload on youtube or any other platform where you can find your customer.
Podcast about blog: https://anchor.fm/early-bird-5ac-club-surat/episodes/Inbound-Lead-What–why-and-how-ei1edd
Questions for all readers: what you do for your inbound lead generation? please do comment and share your idea.